DeepQuery, London

We build AI products for experts and enterprises.

DeepQuery is the studio behind Personify and RISE. We make the software, we run it, and for some clients we build it for them.

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As featured on

What we build

One idea: your expertise, on call.

Everything we make is an AI clone of someone's knowledge: a coach, an author, a gym owner. It is trained on their own material, speaks in their voice, and answers the people they serve while they are busy, asleep or on stage.

The platform

Personify

An AI clone of a coach, trained on their videos, courses and frameworks. It answers clients and leads around the clock, in 100+ languages, and can be embedded in Kajabi, Thinkific, Teachable or any website.

For coaches, consultants and course creators. Free tier, Pro from $29 a month billed annually.

personify.fyi

Built for you on Personify

Done-For-You clones

For established experts with an audience, we build a premium clone end to end, including a voice clone that sounds like you, in about 14 days. Scoped on a discovery call, delivered on Personify.

For experts, authors and institutions with an existing audience.

Book a discovery call

The same engine, for gyms

RISE

Spots members at risk of cancelling before they go quiet, and drafts WhatsApp messages the owner approves. Nothing sends without the owner. Built inside BodyFresh, a 270-member studio, and now rolling out to independent gyms.

For independent gyms and personal-training studios.

See RISE

Results

What it has done for our clients.

Prof. David ClutterbuckCCMI. Ask David, launched at the EMCC Global Conference, Zagreb, May 2026

11,000+

exchanges with Ask David in its first five months

countries, used by executive, team and professional coaches, mentors and HR leaders

45+ years

of his research, 80+ books and 900+ articles, available 24/7 by text and voice

Lucy GilmourCareer coach, Career Growth with Lucy

$28,227

a month in recurring revenue (Sept 2026)

1,039

client conversations in 9 days

410%

course price increase, $39 to $199

Read the case study

BodyFreshPersonal-training studio, 186 active members. RISE

93%

of low-attendance members came back within 14 days of a RISE message (130 of 140)

76%

of members who missed a week came back within 14 days (122 of 160)

2,000+

member WhatsApp messages handled through RISE each month, on average

Read the case study

Some of our clients

Our products are used by professionals from

and coaches in 47 countries

About us

Two founders who build and run it.

DeepQuery started in December 2024, in London. We stay small on purpose, and we run what we build: the products, the infrastructure and the client relationships.

Henry Howard-Tripp

Founder. Product and engineering

Henry studied at the University of East Anglia, where his thesis developed AI techniques for detecting skin cancers. He then worked as an AI researcher at UEA and as an analyst at ICBC Standard Bank, before founding DeepQuery in December 2024.

Jekabs Musins

Co-founder. Marketing and growth

Jekabs also studied at the University of East Anglia, with a background in business process improvement and project management. He runs marketing and content across DeepQuery, and works with each Done-For-You client on how their clone is launched to their audience.

Work with us

Want a clone of your expertise, or RISE for your gym?

Tell us what you are working on: a clone of your expertise, RISE for your gym, or something new.

Book a discovery call info@deepquery.dev